Pier gets active with Yoplait

With London 2012 still very much in everyone’s minds, Pier is loving working with new client, Yoplait, to launch its latest promotional initiative, which encourages youngsters to get active after school. Consumers simply need to collect points from Petits Filous or Frubes packs and then head to www.petitsfilousafterschoolclub.co.uk to claim fun, free after school sessions, […]

Pier Chosen to Launch New Frozen Meal Range

Leading consumer foods company, Kerry Foods, has appointed PR specialist Pier to launch a new range of frozen ready meals designed to step change the frozen meals category. The intensive PR campaign, which launches in October, will encourage new consumers to the category and drive trip spend amongst current consumers. Made for You delivers delicious […]